Dallas Outdoor advertising
With a population of over 1.2 million people, Dallas is the 9th Largest City in the United States. The City of Dallas spans 385 square miles while DART covers a 700 square mile service area in Dallas and 12 surrounding cities. Dallas is the 5th largest DMA in the country, and with over 6.1 million people, Metropolitan Dallas Fort Worth is the 4th Largest Metropolitan Area in the United States.
As the 3rd most popular destination in the U.S. for business travelers, and the Dallas Convention Center is one of the largest and busiest convention centers in the country. Dallas is home to the headquarters of major international corporations, such as Texas Instruments, Exxon Mobil, and Southwest Airlines. Dallas outdoor advertising offers the ability to reach a high concentration of telecommunications companies including the national headquarters of AT&T.
Dallas Area Rapid Transit, DART, is a transit agency based in Dallas, Texas. DART’s fleet includes 600 Buses and 163 Trains. DART is also the largest rail operator in the U.S. and has a daily ridership of 228,300 commuters.
Titan has the exclusive rights to sell Dallas outdoor advertising on the DART system, made up of Buses and Light Rail. Titan’s Dallas outdoor advertising media reaches 97.8% of the Dallas population - no other media has the same market penetration.